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CPI Director of Publisher Development
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CPI Director of Publisher Development

Sales - New York, NY

React2Media is the leading performance marketing company focused on mobile app marketing products that help app and game marketers reach their user acquisition goals. The company’s RTB Mobile Platform applies intelligent technology to proprietary data sets to master the challenges of mobile advertising – including tracking, optimization, media buying and integration.

React2Media is a 20+ person company headquartered in New York City, and with offices in South Norwalk, CT, and India. React2Media offers competitive salary, and very strong benefits. By joining React2Media you have the ability to immediately impact the success of our business and help to shape the mobile landscape of the future.

About This Position

The Director of Business Development team is responsible for establishing and growing strategic partnerships with global and regional publishers. As Director of Business Development, you will work with the mobile developer community and media companies to help them monetize their development efforts and improve the user experience. The successful candidate will drive partnerships with key publishers and leaders in the mobile marketplace.

You will work closely with React2Media’s Marketing and Account Management team to ensure that React2Media consistently exceeds overall monetization and quarterly revenue goals for React2Media’s mobile advertising marketplace. You will be a key member of React2Media’s business development and sales team in North America, closing business by leveraging your industry expertise, deep network of relationships and passion for the App Developer community.

Initial Areas of Responsibility

  • Identify and close key relationships with mobile app developer and mobile content providers
  • Collaborate with Marketing to identify key partnerships and manage their acquisition through a robust sales pipeline process
  • Present React2Media’s solutions within the mobile developer community
  • Manage publisher relationships to quarterly revenue and monetization targets
  • Work cross-functionally to articulate and develop new Publisher partnership opportunities, aligned with Publisher and company objectives
  • Drive the strategy and development of the North American business development plan, in conjunction with executive teams
  • Present the benefits of mobile advertising within the developer and mobile leadership community in North America

Skills & Background

  • Comprehensive understanding of the mobile App Developer community
  • Deep relationships within the industry
  • Proven track record of managing a large deal pipeline and closing Publisher deals
  • Self-starter, seeking a professional challenge and a role with enormous growth potential
  • Strong communication skills with proven ability to share insights that drive results and customer value
  • Outstanding teamwork, organizational and interpersonal skills, with tremendous attention to accomplishing goals
  • Extremely comfortable in fast-paced, high-growth startup environment; exceptionally comfortable with ambiguity and decision-making in the absence of perfect information
  • Self motivated

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